Most businesses and entrepreneurs fail because of this reason and this reason alone.
They allow fear to take them over and as a result… they become paralyzed and fail to act.
Fear takes us over because we are focusing on the worst case scenario.
When you focus on the worst case scenario you will be filled with the emotion of fear. Because whatever we focus on, we feel. Even if its not true.
You must learn to control the focus and bring it back to the solution. 95% of the time spent on the solution 5% on the problem.
Problems are not real things, they are simply unformed questions and solutions that haven’t been verbalized.
You must learn to focus on the solution instead of the problem and have your people focus on it as well.
Without this key skill you will always be worried and frustrated and overwhelmed.
Problem: We are having a slow month of sales and need to turn it around.
Solution: We could increase our marketing efforts, work on our sales pitch/script, strategically innovate our products or services so that they add far more value to the customer and maybe even create a new category of service or product.
Problem: Our credit card processor has been offline for days.
Solution: Lets find other ways of taking payment besides utilizing traditional credit card processing such as utilizing cryptocurrencies, alternative forms of payment like venmo, and researching how we can get our credit card processor back online.
By figuring out solutions quickly we can redirect the focus and begin WINNING again instead of constantly feeling like we are LOSING.
Contact me for more business mentorship… remember it is 80% emotional/mental games and 20% tactical.